When clients ask AI which clinic to trust, does it name yours?
Clients ask AI which clinic is safe, who is properly qualified and what a treatment costs. We check what the answers say about yours, fix what’s wrong, and check again every month.
What this means for your clinic
Before booking, clients can ask ChatGPT or Google’s AI which clinics are safe, who is properly qualified and what a treatment costs. The answer names a few clinics and says why.
- Built for
- Aesthetics clinics, including nurse-led and doctor-led practices
- What we check
- What ChatGPT, Gemini, Perplexity and Google’s AI tell your clients, question by question
- Rules we work within
- The ASA’s CAP Code, and the ban on advertising prescription-only medicines to the public
- What it costs
- A fixed monthly fee, quoted after the free check
What clients ask AI
Clients ask who is qualified and whether a clinic is safe, as well as what a treatment costs. Safety questions often name the clinic.
Type your details and the questions change with you.
- Best aesthetics clinic in Cheltenham for lip filler
- Which clinics in Cheltenham are run by a nurse or doctor?
- Is your clinic safe?
- How much are skin boosters in Cheltenham?
- Qualified practitioner for anti-wrinkle treatment in Cheltenham
- Where can I get a skin consultation in Cheltenham?
Arrows open the question in ChatGPT. Answers shift from day to day, so we record them monthly.
What clients might be told
The assistant names clinics whose practitioners it can verify, and still credits one to a nurse who has left. The clinic without visible qualifications is passed over.
Example. Invented businesses, invented answer.
Question asked: Which aesthetics clinics in Cheltenham are run by a nurse or doctor?
These Cheltenham clinics list medically qualified practitioners:
- Named
The Pittville Skin Rooms
Nurse-led, with treatment prices published on its site.
- Named
Marlowe Aesthetics
Doctor-led clinic offering consultations six days a week.
- Out of date
Elm Row Clinic
Founded by an aesthetic nurse prescriber.
Practitioner left in 2024
Your clinic
Qualifications not found, so not named
Where AI looks before it names a clinic
-
Your own website
Treatment pages, practitioner qualifications, prices and aftercare. Vague pages give AI nothing to quote.
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Practitioner registers
Registers such as Save Face and the JCCP, which show who is qualified to treat.
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Professional registers
The NMC, GMC or GDC register entries for your prescribers and clinicians.
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Google Business Profile and reviews
What clients say about results, safety and practitioners by name.
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Comparison and booking sites
Directories and booking platforms that list clinics side by side.
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Press and features
Coverage that connects your name to treatments and to your town.
Why good clinics get left out
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Qualifications buried on an About page
If AI cannot see who treats clients and how they are qualified, it recommends a clinic where it can.
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Treatments without their own page
A price list is not enough to be cited when someone asks about a specific treatment.
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The detail lives on Instagram
Much of it is hard for AI assistants to read. The facts need to live on pages they can.
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Names that change from place to place
Clinic, practitioner and brand names that vary between your site and your listings.
What we would fix first
- Practitioner qualifications and registrations stated plainly, on pages AI can read
- A factual page for each treatment you can lawfully promote
- Consultation, aftercare and complaints information written down
- Entries on any registers you belong to, kept current
See what AI says about your clinic
Twelve questions your clients ask, four AI assistants, screenshots within one working day. Free, and checked by a person.
Get the free checkQuestions clinics ask us
Can you write about anti-wrinkle treatment?
Not as a promotion. We write factual pages about consultations, practitioners and the treatments you can lawfully promote, and flag anything that needs your own compliance check before it goes live.
Do you publish before-and-after claims?
Only claims you can substantiate, worded within the ASA’s rules, and only with your approval.
Most of our bookings come from Instagram. Why does this matter?
Clients increasingly check a clinic before they book, and AI assistants are one of the places they check. If the answer cannot find your qualifications, it will vouch for someone else.